




here at gsgd i have been fortunate to have amazing employees throughout the years. my main man, senior designer (his title) mark lawrence, has been vectorizing, conceptualizing, drawing, hanging and havin fun over here for many years. recently mark came across a call for entries for the the knology/musc hollings cancer center 3rd annual 5k pajama run/walk. he decided to enter. being the smartest designer here, he came up with the brilliant idea of making posters out of pajama material with a tyvek sheet(just like runners attach to their shirts) pinned to the poster. mark screened the tyvek sheets and made 5 posters to enter. his intention was to produce 50 or so, all by hand. the costs was a minimal and probably equal to what it would cost to print posters. 5 to 8 different pajama pattern flannel material glued to a piece of chipboard. needless to say, he blew the mind of the folks responsible for judging the poster contest. they loved it but did not understand the process at all or how cool this promotion would be. needless to say, he didn't win. i think this idea is amazing and really cool, so i took some pics of the 5 he created and posted them here. enjoy.
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